ABSTRACT
Undoubtedly, the proportion of the obese population has increased significantly in recent decades. Using FOPL (front-of-pack labelling) with clear nutritional information could also be helpful in eliminating this problem. The main aim of this contribution is to analyse the effects of using nutritional FOPL on consumers choices. The analysis was based on the research, while 1000 respondents were asked to choose the desired product variant in three categories - cereals, yoghurts and protein bars without FOPL and with FOPL on their package. Two of the most discussed FOPL systems in the EU (Nutri-Score and Nutrinform) were analysed. Changes in consumer choice were analysed using non-parametric statistics, multiple correspondences, and correlation analysis. The results showed that both FOPLs affect the consumer in all products. The effects of FOPL resulted in choosing the best product (for cereals from 47% to 49%;for yoghurts from 28% to 31%;for bars from 28% to 42%) and improved consumers' choice. There are differences in effects between Nutri-Score (NS) and Nutrinform (NI). NS seems to be a more effective system because it has a stronger positive impact on consumers' choices. For cereals, the selection improved by 18% (NS) vs. 15% (NI), for yoghurts by 17% (NS) vs. 13% (NI), and for bars 28% (NS) vs. 20% (Nl). The results among different product categories were not consistent. Consumers' attitudes toward a healthier diet can be improved using nutritional FOPL.
ABSTRACT
Purpose>Labeling something as “impossible” can be performative and deprive businesses from promising ideas, by activating limiting mental models and self-fulfilling prophecies. Adopting an “everything may be(come) possible” thinking as the default option can lead businesses to discover unexpected and valuable directions and make the world a better place. This paper aims to propose practical insights to harness the power of “impossible” thinking such as considering impossibility as a current and temporary state, adopting an unconventional mindset and redirecting the reflection on what is needed to make the idea possible. Falling in love with any impossible target is obviously not without downsides.Design/methodology/approach>This paper discusses conceptually how adopting an impossible thinking approach can help business to discover unexpected and valuable directions.Findings>The authors caution managers on the inappropriate use of the “impossible” label that can be performative, activate a limiting mental model, lead to a self-fulfilling prophecy and deprive businesses from promising ideas. This paper proposes ways by which the power of impossible thinking can be harnessed to make a difference.Research limitations/implications>Discarding impossible ideas seems perfectly justified from a logical or cultural viewpoint while constituting simultaneously a bad decision from a business viewpoint. The generalization of authors’ insight must be undertaken with caution, given that harnessing the power of impossible does not mean to fall in love with any impossible idea.Practical implications>Learning to not neglect seemingly impossible options and sometimes to reveal them can lead to sustainable competitive advantages.Social implications>While generating a competitive advantage for the concerned companies, implementing impossible ideas can also contribute to make the world a better place.Originality/value>The authors identify some mechanisms that can make impossible thinking beneficial and profitable for companies. These insights can help managers to nurture an environment that facilitates the emergence of pathbreaking advances.
ABSTRACT
Key words: meatpacking, plant shutdown, oligopoly, oligopsony (ProQuest: ... denotes formulae omitted.) Introduction The unprecedented spike in beef price spreads (Figure 1) and drop in cattle slaughter (Figure 2), as beef-packing plants closed or slowed production because of COVID-19 (Dyal, 2020;Taylor, Boulos, and Almond, 2020) prompted calls for investigations into "inappropriate influence" during the pandemic by the highly concentrated packers in the beef market (National Cattlemen's Beef Association, 2020;R-Calf, 2020;Grassley, 2020). The extent to which packer concentration and market power are believed to have triggered or exacerbated the widening of the beef price spread during the pandemic is revealed in a series of letters from cattle producer groups to lawmakers and lawmakers to government agencies. On April 29, 2020, R-Calf (2020) wrote to President Trump and congressional leaders stating that packer concentration "stymies producers' market access and robust competition for cattle... [and] also transfers any marketing power America's cattle farmers and ranchers might possess to the highly concentrated beef packing industry." On July 22, 2020, 5 months into the pandemic, the USDA released the Boxed Beef & Fed Cattle Price Spread Investigation Report, which summarized, in addition to the market impacts of the Tyson fire on beef price spreads, the market impacts of the COVID-19 pandemic (U.S. Department of Agriculture, 2020a).
ABSTRACT
Sustainability has become one of the constant concerns of active participants in the food chain: producers, traders, consumers, and regulators. The paper aims to identify consumers' perceptions of the use of sustainable food packaging, in an exploratory survey of a sample of 280 respondents, knowing the importance of recycling to create a healthy and sustainable environment. The relevance of the research derives from the need to know the behavior of consumers in a certain geographical area, with regard to the aspects related to the recycling and sustainability of packaging. This is a component of green marketing that involves the management of activities related to the reconsideration of products and production processes, as well as the use of eco-sustainable packaging. The validation of the research hypotheses was done with methods of non-parametric analysis of the interdependencies between the identified variables, the results obtained highlighting the need to study this issue on a representative sample, using a more complex questionnaire. 81% of the study respondents identified as the main benefit for the use of sustainable packaging the possibility of living in a less polluted environment, an essential component of the development of ecological and sustainable food systems, being identified in the ability of producers and traders to communicate the placement on the market of sustainable packaging for marketed products.